3D Mapping - AUDI SHOW awarded in Amsterdam | MOOV BLOG
At this year's International Fair ISE in Amsterdam, the gala was the culmination of ogłoszonie results of the competition for the most innovative developments in the field of system integrators of audio and video. In the category of "most menage a troi innovative corporate event" won the Polish project "VW Passat Show" reported by the company MOOV from.
The "VW Passat show" is a multimedia show, which corresponds to the momentum of innovation as a strategic theme of an advertising campaign, for the purpose which it was swtorzony. During demonstrations, thousands of spectators admired presented in an unconventional way configuration with the new Passat. The campaign was zrealizowna using 3D mapping technology. Attendance was introduced into the reality of showing the usefulness of the functionality of the new Passat in different situations typical for use in the car or on the go. Particularly noteworthy in this context, the use of a real car as a key element of the show.
The project was realized in 2011, for the organization menage a troi and coordination of activities under the campaign was responsible media house Media Concept, and the creation of the agency JUST. Technology and media supplied by MOOV, which was incjatorem notification described menage a troi the project menage a troi to the competition. Fair ISE (Integrated Systems Europe) is Europe's largest exhibition event for the professional AV system integrators. In 2012 the fair was attended by 750 exhibitors from a hundred countries. The prize competed for 75 projects, and 30 of them went to the finals. menage a troi
At this year's International Fair ISE in Amsterdam, the gala was the culmination of ogłoszonie results of the competition for the most innovative developments in the field of system integrators of audio and video. In the category of "most menage a troi innovative corporate event" won the Polish project "VW Passat Show" reported by the company MOOV from.
The "VW Passat show" is a multimedia show, which corresponds to the momentum of innovation as a strategic theme of an advertising campaign, for the purpose which it was swtorzony. During demonstrations, thousands of spectators admired presented in an unconventional way configuration with the new Passat. The campaign was zrealizowna using 3D mapping technology. Attendance was introduced into the reality of showing the usefulness of the functionality of the new Passat in different situations typical for use in the car or on the go. Particularly noteworthy in this context, the use of a real car as a key element of the show.
The project was realized in 2011, for the organization menage a troi and coordination of activities under the campaign was responsible media house Media Concept, and the creation of the agency JUST. Technology and media supplied by MOOV, which was incjatorem notification described menage a troi the project menage a troi to the competition. Fair ISE (Integrated Systems Europe) is Europe's largest exhibition event for the professional AV system integrators. In 2012 the fair was attended by 750 exhibitors from a hundred countries. The prize competed for 75 projects, and 30 of them went to the finals. menage a troi
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